​Digital entrepreneurship is the use of digital tools to create innovative internet-based businesses. The digital media is considered as a greenfield for developing entrepreneurial ideas and transforming them into start-up companies. In this course, students will recognize the need for leaders in various fields to have such communication and media skills for the success of their business. This course also presents the core concepts of entrepreneurship, economic, social and cultural innovation, the role of communication and media in developing entrepreneurial businesses, areas of developing entrepreneurial ideas in media and communication, and planning for and gathering resources to launch an entrepreneurial start-up company in the digital communication and media sector.​